A brand people trust on sight.
And can find when they search.
Identity, website and search foundations built as one brand system, so you look credible and start bringing in enquiries from day one.
Book an auditMost brands look fine.
Few are built to sell.
A logo, a site and a few social templates, made at different times by different people. Nothing connects. Search engines and AI tools can't tell what you do, and every new piece of content starts from scratch.
We don't just design it. We decide how it works.
Who it's for, and what they need to believe.
Positioning and key messages are set before a single layout is drawn.
How it looks and sounds, everywhere.
Type, colour, imagery and voice are defined once and recorded in your Digital Thought System.
What the website has to do.
Pages are planned around the enquiries and sales you want, not a template sitemap.
How people and AI find you.
Search and answer-engine foundations are built into the structure from the start.
Every decision lives in your brand system, so the next thing you make starts from it.
Four parts, one brand system.
Brand identity
The look, voice and rules that make you recognisable.
Website
A site people enjoy using, built to turn visits into enquiries.
SEO / AEO
Found on Google and understood by AI assistants.
Launch content
Everything you need to show up properly on day one.
What you get.
We lead the project ourselves and bring in specialists when the work needs them. You always know who to call.
A kickoff to agree what success looks like, regular check-ins, and clear review points before anything goes live.
Brand guidelines, the live website, your Digital Thought System and launch assets, handed over in formats your team can use.
Once it's live, the brand has to keep selling.
Growth
Ads, email, creatorsTurn the attention your new brand brings in into orders, with campaigns built from the same messages.
Events
Summits and conferencesRun your event on the same brand system, from the ticket page to the delegate emails.
Authority
Personal brandPut a face to the brand. Keynotes and content that make your reputation work as a commercial asset.
Results, client by client.
Autonomy
DxTF built the brand system behind the Autonomy Summits, from website and ticketing to speaker management and delegate comms.
Resilience Tech Global
DxTF built the brand and website for RTG, connecting Chinese manufacturing with African infrastructure buyers.
Our latest articles on brand.
Questions about brand projects.
If yours isn't here, just ask.
How long does a brand and website project take?
It depends on the scope. We agree a timeline after the audit and share it with the fixed price, so you know both before we start.
Which platform do you build websites on?
Usually Webflow, and custom builds where a project needs them. We choose the platform your team can keep updating without us.
What is AEO?
Answer engine optimisation. We structure your site so AI assistants like ChatGPT and Google's AI answers can understand what you do and recommend you.
Can you refresh our brand rather than start again?
Yes. We keep what's working, tighten what isn't and record the result in your brand system, so nothing gets lost next time.
Do you write the website copy?
Yes. Copy is part of the project, written in your voice and checked against your positioning before it goes into the design.
What happens after launch?
Most clients move to Maintain or Grow. We look after the site, track how it performs and keep improving it with you.
Your audit starts here.
October 2026
Pick a day
Audit call · 30 minTimes in Africa/JohannesburgChoose a weekday to request a call.
Request this dayThe call
30 minutes to understand what you sell, who buys it and where the system breaks.
The review
Within a few days we look at your brand, website and channels, and agree what success looks like.
The plan
A clear written plan: what's working, what isn't, and the first three things we'd change. No commitment.